Crown Digital harnesses the power of robotics and AI for the New Retail
Crown began its journey in 2015 as a traditional cafe.
In 2018, Crown Digital innovated when high rental and labour shortage posed as challenges for traditional F&B outlets to scale.
Crown Digital has since paved the way for a new retail ecosystem using the latest advances in AI, Machine Learning, Data Analytics, and Robotic Automation. The group currently comprises Crown Coffee café, the sole importer of the top-of-the-range Buscaglione Coffee, and Ella, Singapore’s first robotic barista.
Ella, The Robotic Barista, received overwhelming support on the international stage: at MICE conferences like NRF2020 in New York and GITEX 2020 in Dubai. In December 2020, Crown Digital secured a significant strategic cross-border investment with Japan’s JR East, deploying ELLA across East Japan Railway’s network of 1,657 train stations.
And we’ve got a long way to go.
To reinvent user experiences with cutting-edge technology
To help shape Singapore’s Smart City infrastructure
To be at the forefront of on-the-go commuter coffee retail solutions
To be a leading inventor, operator and distributor of future-ready solutions
To improve the lifestyle of a coffee-drinking workforce everywhere
Our Journey So Far
Meet The Team
CEO & Founder
Brand & Marketing Manager
Business Development Manager
Director of Operations
Senior UI/UX Designer
Head of People & Culture
IoT Backend Developer